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Summer School in Fashion Management

The Department of Management/Cultural Management at the University of Antwerp is organizing a summer school for the second time, focusing this year on management competences in the fashion industry. An intensive five-day programme will introduce participants to the world of fashion management. Every morning, renowned national and international academics will give lectures on different aspects of management (e.g. strategic management, financial management, communication management, marketing and branding), specifically tailored towards the fashion industry. They will also share with participants the latest insights from their research. In the afternoon, professionals will discuss their experiences in the world of fashion and give a behind-the-scenes look at their organisation or business.

The summer school is specially designed for Master's and PhD students in (cultural) management who wish to explore fashion management more deeply, and for young professionals who wish to extend their management skills and knowledge.

Antwerp is well known for its creative high-fashion designers. Since the emergence of "the Antwerp six" (Dries van Noten, Ann Demeuleester, Walter Van Beirendonck, Marina Yee, Dirk Van Saene and Dirk Bikkembergs) at the end of the 1980s, the city has taken on the status of a real "fashion city", a status confirmed by events such as 2001's year of fashion, curated by Walter van Beirendonck, and by the influence of the renowned Fashion Department at Antwerp's Royal Academy of Fine Arts and the work of its graduates. The Department of Cultural Management wishes to build on this rich tradition and has therefore developed a summer school orientated towards the managerial needs of this creative sector.

Participants will be provided with management knowledge and skills specifically tailored towards the fashion business, which will enable them to anticipate the particular needs and dynamics of the industry later in their careers. The summer school also aims to provide a discussion forum in which graduates can share their knowledge and research results.

The summer school will take place at the City Campus of the University of Antwerp, 27-31 August 2012. Applications can be submitted online by completing the registration form at www.ua.ac.be/asu

Contact information: prof. dr Annick Schramme, Course Director, e-mail: annick.schramme@ua.ac.be, and Laila De Bruyne, Assistant, e-mail: laila.debruyne@ua.ac.be

Address: Department of Management, Cultural Management, University of Antwerp, Prinsstraat 13, 2000 Antwerp, Belgium; www.ua.ac.be/main.aspx?c=*TEWHI&n=106857