Monitoring of Selected Economic Key Data on Culture and Creative Industries 2010
By Michael Soendermann, Office for Culture Industries Research, Cologne, 2012, 32 pp.
Commissioned by the German Federal Ministry of Economics and Technology (BMWI)
The new (second) Monitoring Report on Culture and Creative Industries in Germany 2010, describes the situation of culture and creative industries in Germany and provides, for the first time, an introduction to culture and creative industries in Europe. In his summary, Michael Soendermann points out that, besides contributing considerably to the creation of value added in Germany, the culture and creative industries also provide models for future forms of work and life. They are part of a future knowledge- and content-oriented society. The culture and creative industries show important structural characteristics that may and will find their way into other economic branches as well.
The culture and creative industries are already today characterised by models of working and doing business that will gain great importance in the future. Due to the hybrid work forms and content-oriented production of many businesses in the culture and creative industries, they are pioneering the way towards a knowledge-based economy in Germany.
The culture and creative industries, with their typical employment structure, can be a model for the development of the traditional branches, where phenomena such as self-employment and micro enterprises will play an increasingly important role. Almost all enterprises in the culture and creative industries use modern technologies, especially information and communication technologies. Yet they are not merely passive technology users, but also provide constant impulses for the producers and developers of new technologies.
In its new vision Europe 2020, the European Union aims at ‘intelligent, sustainable and integrative' growth. Due to the economic importance and also due to the best practice character for future forms of work of the culture and creative industries, economic policy support to this sector, which contributes to its innovative and economic potential, can also contribute greatly to the achievement of this EU goal.
For more, please see www.kulturwirtschaft.de/2012/08/28/new-monitoring-report-culture-creative-industries-in-germany-2010/